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National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Product placement and its aplication in foreign film
 Vaněk, Tomáš ; Postler, Milan (advisor) ; Pařízek, Karel (referee)
Marketing and commertial communication and position of product placement within it, legislature governing product placement and its aplication, history of product placement, forms of product placement, use of product placement within marketing campaign, aplication of product placement in movie Casino Royale.
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